What I will do
I will ensure you Ads receive genuine clicks from customers.
I will ensure you Ads receive genuine leads from the clicks.
I will ensure you Ads receive conversions from the leads.
I will set up, analyse and readjust your AdWords on a monthly basis.
I will provide you with the recommended amount (bid amount) you will
bid for the Ads based on my research of the market rates for your
keywords. This bid amount will be subject to readjustments from time to
time depending on your ad performance.
How I will do it
I will target your advertisements to the relevant customers.
Targeting will give you the ability to show your advertisements to reach
people with specific interests — namely, people who are interested in
your products and/or services — and show them relevant
advertisements.
Additionally, I will control your advertisement costs, measure your
success and manage your Google Ads campaigns.
What is expected
The objective is to identify your target market, get the customers in
your target market to see your products and services and finally get
them to convert into paying customers.
Cost
A monthly renewable service fee of KES 15,000.
Delivery timelines
The Google AdWords marketing shall run on a monthly renewable basis.